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- Biopharma firms urged to boost visibility with podcasts, webinars and thought-leadership programsThe guide released by BioSpace Insights outlines how biopharma communication teams can use emerging channels to raise their profile. It notes that while traditional media remains important, podcas…
- Novo Nordisk rebrands as 'Novo' and launches new culture strategy after recent setbacksNovo Nordisk announced it will drop "Nordisk" from its public brand, opting to be known simply as "Novo" starting Monday. The name change is part of a broader cultural overhaul aimed at revitalizi…