Career Category Marketing Job Description MM is responsible for Bone marketing strategy, program development and execution. This role will be led by Head of China Marketing Team to analyze business opportunities and develop strategies and plans to unleash market potential.
Key Accountabilities: Brand/ departmental strategies Turn market understanding & customer insights into actionable business tactics Drive for increased communications with HCPs as well as internal stakeholders Strive for execution excellence Comply with all relevant company compliance, policies, procedures and work practices
Key activities: Strategic projects implementation Patient support programs under NRDL and self-pay Strategic/financial/tactical KPI development/tracking. Analysis of customer brand/competitor performance, as well as contract performance. Budget /tracking/cross functional collaboration
Requirements: Bachelor or above degree Central MKT working experience in MNC for 2-3 years or above, experience in self-pay market promotion and PSP a must Creative thinking Familiar and fluent with business English
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